Q4 2020 Performance of Top Film & Television Apps in the US

In the fourth quarter of 2020, the Film & Television category saw significant activity among its leading apps in the United States. The data provided by Sensor Tower offers a glimpse into the performance of these apps.

Disney+ experienced impressive growth with downloads peaking at over 1M in the last two weeks of December and weekly active users reaching nearly 12M in the third week of December. The revenue also showed a notable increase, with over $11M earned in the weeks of November 16 and December 21.

Netflix maintained a steady influx of downloads throughout the quarter, with a notable spike to over 800K in the third week of December. Despite minor fluctuations, Netflix's revenue remained above $2M each week, and active users climbed back up to over 36M by the end of December after a slight dip in the previous weeks.

HBO Max: Stream TV & Movies saw a surge in revenue, crossing $6M in the week leading up to Christmas. The app's downloads also experienced a significant rise, hitting over 1M in the same period. Weekly active users followed a similar trend, peaking at over 5.7M in the third week of December.

Hulu: Watch TV shows & movies displayed a consistent revenue stream, with earnings staying around $2.5M for most weeks, and seeing a jump to nearly $2.8M in the week of December 21. Downloads for Hulu were highest in the last week of November with over 700K, and active users peaked at close to 19.4M in the same month.

Amazon Prime Video had a modest performance in comparison, with revenues floating around $700K each week. Downloads saw an uptick in the third week of December with over 600K, and weekly active users peaked at over 5.8M in the third week of December.

For more detailed insights and data, readers can explore the full performance metrics on Sensor Tower's platform.